With today's informed and self directed customers, marketing automation enables you to nurture leads by influencing and directing them through customer life cycles in a personalised and flexible way.
We help capture preferences whether they’re self selected by the user or implied by their behaviour. This knowledge is stored against customer profiles and we use it to optimise customer journeys, drive marketing communications and inform sales teams.
We review your existing customer lifecycle and digital infrastructure and advise on strategy and set-up.
Getting you up and running with a marketing cloud or automation system.
We help devise and implement lead scoring that provides the knowledge and understanding on your customers.
We build automated campaigns that lead you customer through the buyer lifecycle.
We can provide the team to support or manage as much as your email and marketing automation as you need to outsource.
We work with many different marketing platforms. We know these systems well and have built integrations and custom applications that integrate with many of them.
We're IBM Watson Campaign Automation and DotMailer agency partners but we also support clients on their own instances of Pardot, Campaign Monitor, Mailchimp and others.